A few years ago, the mere idea of earning a salary level income from your blog seemed like a fantasy. With so many blogs worldwide, and maybe hundreds if not thousands of new blogs popping up over night, competition could seem fierce. However, put in perspective, blogs are now way more specialized and niche, so in fact you are not competing directly with all blogs out there, but mostly with the ones similar to yours.
This is where your story and your blog personality come into play We live in the era of personal branding. The more your blog conveys who you are, the more your readers will identify with you and will want to follow your journey.