You’ve probably heard of blog SEO. You might even know that it stands for Search Engine Optimization. But only a small percentage of bloggers actually know how to make their blog posts SEO friendly. Do you?

When it comes to blog SEO, every single blog post you publish counts as an “indexable” page of your website. That means, each post has the potential to be found via search engines and has the ability to improve the overall visibility of your website. When it comes to SEO, ranking as high as possible will get more people to discover you and your services and might be a very important aspect of your success.

Let’s face it, who looks past page one of Google?

So to give your blog posts the best chance of ranking highly in search results, they need to be optimized. This is called “on-page optimization” and it’s essential for getting your blog out there.

We know bloggers like you already have enough to remember when writing blog posts (simplify your planning with this Free Content Planning Calendar), so we’ve broken down the process of on-page optimization into a checklist with five simple steps to make your life easier.