Did you ever think you’d be googling for photoshoot ideas when you started your blog?
Probably not. I certainly didn’t.
But thinking about how you’re going to shoot content for your email and social channels is the smartest thing you can do.
Digital channels are increasingly visual.
Facebook is a platform dominated by visual media. YouTube is the second most used social media channel. And Twitter, which has long been the platform of choice for wordsmiths, is totally dominated by Instagram, the social media platform of designers and artists.
Visual content is easier to digest and way more shareable. Plus, as a blogger, it’s a great way to repurpose your content for different media.
Why it’s a smart move to plan your photoshoots.
“It’s the first time in the history of the world that creatives are also distributors. [...] now anybody with access to a computer can show their work in 200 countries around the world.” ― Chase Jarvis